Industry News

Earlier we reported Google was testing "most popular" and "best price" labels in the product detail grid within Google Search. Now, Google is also testing a "nearby" label in that same product grid detail view.

With Google removing the cache operator from its search service, Google has stopped supporting the noarchive directive in Google Search. The directive, the noarchive meta tag, would tell Google not to keep a cache copy of your page. Since Google doesn't have a cache anymore, there is no need for Google to support this directive.

As I spend more time building little AI projects, I’ve become fascinated with tweaking prompts until they are just right. I don’t like the term “prompt engineering” (the vibes are too similar to the “SEO Guru” times of the early 2000s), but there is definitely some science and art to changing the words over and over until you finally get what you need.

Over the weekend I wanted to play with Cloudflare’s AI Workers product, so I decided to make a little bot that takes on the personality of...

Here is a recap of what happened in the search forums today...

We had more of the same Google ranking volatility but this time...

Google announced a bunch of new AI Search features including search ads finally rolling out to AI Overviews, the new link format rolling out, AI-organized search results, new AI shopping features, Google Lens and more.

Microsoft is testing placing a Bing button on the Bing Search home page. This is both under the search box and then as you start to type, it is in the bottom of the expanded autocomplete drop-down box.

Google Ads is testing variations of its Click-To WhatsApp Messages feature. This feature is only available in select regions, but it allows you to enable searchers to click on a "send message on WhatsApp" button. Google is testing various styles of that button.

Google is reportedly testing showing Local Service Ads (LSAs) without a photo of an attorney or attornies. Instead, Google can show a photo from its business profile or law firm and not of its attornies.

Google is testing another variation of "from the web" sections in its search results. This one is more for local queries, where Google shows a carousel of cards snippets titled "From the web." They can come up for [near me] types of queries but I am not able to replicate this.