Industry News

Google is testing that new large ad and organic label headers design but this time having the header stick to the top as you scroll.

Google is testing a new interface in the search results to help searchers know they can swipe over a carousel to see more options. Google is placing swipeable dots at the bottom of some search boxes.

Google is testing showing the last time you viewed an ad, a Google Local Service Ad, by adding a label with those details. In this case, Google is showing "You viewed 15 minutes ago" next to this ad.

There are complaints in the Black Hat SEO World forums that the Google Indexing API is not working. Some are saying Google is returning a call saying all is good but when it comes to indexing the content, it is not happening.

If you didn't have enough Reddit and forum results in your Google Search results page, well, now Google is testing showing even more in the Discussions and Forums box. Generally, Google shows a short snippet of maybe three results, now Google is letting you expand them to see even more.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Saturday night...

As many of you know, Google is now in court over its monopoly ruling by the Department of Justice before the court rules on the remedy for such a ruling. The ruling may not come for a year or so, and Google will be in court for some time.

Google has completely reorganized its crawlers and user-triggered fetchers documentation. It used to be all on one page and now it is in several pages. Most of the changes were just moving content around but Google did add sections for what product each crawler affects, and added a robots.txt snippet for each crawler to demonstrate how to use the user agent tokens.

Google has posted a new document about the way Google may apply restrictions to your Google Business Profiles over review or other policy violations. In the document, Google wrote that it takes "take fake and/or incentivized reviews and ratings on businesses very seriously."

In one of the more disassociated social posts Google has made in a while, Google's Small Business account posted a poll asking if you will use Gemini, Google's AI models, to help with your SEO, to help boost your search rankings.