Industry News

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google Ads stopped running for many advertisers over the weekend...

It is time for the monthly Google Webmaster Report. We are now in March as we continue to wait for the first Google core update of 2025. We did have a number of big unconfirmed Google updates, as documented below.

Have any of you heard of the Google Ads mystery shopping rating? Well, it may be used by Google for the overall store rating, which is calculated from customer reviews and a "Mystery Shopping Rating," according to a Google Ads rep.

Last December, Google confirmed they are testing double serving ads on the search results. Double serving ads is showing the same ad from the same advertiser more than once on the search results page. It was something against the Google Ads policy. Well, now Google is triple serving ads on the same page!

While we've seen AI Overviews in the United States for a while now, and while Google has expanded them to 100+ countries - they are still not officially launched in many European countries like Germany, Switzerland, Italy and others. Well, now we are hearing that Google is testing AI Overviews in those countries.

Google now accepts RVs (recreational vehicles) and campers in Google Vehicle Ads. Google posted this on Friday afternoon and wrote, "Vehicle ads will be expanding to include recreational vehicles (RVs) and campers."

Retailers have been complaining for the past several days that there is a bug in Google Merchant Center when trying to add the shipping rates and costs. Step four of that process just bugs out and it is preventing some merchants from completing their details and advertising with Google Ads or listing free listings in Google Shopping.

Since March 1st, there are many Google Ads accounts that are not serving ads. The Google Ads forum is filled with complaints about this and as far as I can tell, I cannot find a single response from an official Google Ads representative (as of yet).

I agree with Elle Griffin that Social Development > Self-Development:

This might sound obvious, but I think we live in an era of “secure your own oxygen mask before helping others,” and while that might be a helpful mantra for airplanes I think many of us don’t seem to recognize when we are already wearing oxygen masks. We don’t need to keep adding even more oxygen to ourselves, we need to start directing our attention to others. We need to focus less on self-development and more on...

Here is a recap of what happened in the search forums today...