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Industry News

Catch up on interesting new discussion and industry news.

    Google Partners With The AP To Gain Real Time Data

    rustybrick
    by rustybrick
    23 minutes ago
    Google has partnered with The Associated Press to provide more real time data for Gemini. Google said "the AP will now deliver a feed of real-time information to help further enhance the usefulness of results displayed in the Gemini app."

    Google Ads Tests Chat Button In Top Nav Of Advertiser Console

    rustybrick
    by rustybrick
    33 minutes ago
    Google is testing placing the chat button, the one that may use AI to respond to your questions, at the top of the Google Ads advertiser console. Google began testing this last week and it says "Chat" with a "beta" label next to the chat icon.

    Google Tests Search Results Zooming In To Next Page Of Search Results

    rustybrick
    by rustybrick
    43 minutes ago
    Google Search is testing a zoom animation/effect when you click to the next page of the search results. Previously, we saw Google testing sliding in the next page of results from the right side of the page, but this one is a zoom-in animation.

    Google Prefers Review Ratings To Contain Author Name & Comments

    rustybrick
    by rustybrick
    53 minutes ago
    Google updated its review snippet documentation to recommend that ratings should be accompanied by a review comment and author's name. This is a recommendation and not a requirement, but it seems like a strong recommendation.

    Google Updates Child & Teen Ads Policies Around Transparency

    rustybrick
    by rustybrick
    Today at 4:11 AM
    Google has said it has updated its child and teen ads policies to increase transparency and make it easier for advertisers to understand these policies. Google added there are no changes to enforcement with these updates.

    Daily Search Forum Recap: January 15, 2025

    rustybrick
    by rustybrick
    Yesterday at 7:00 AM
    Here is a recap of what happened in the search forums today...

    Google Third-Party Review Boxes Algorithmically Selected

    rustybrick
    by rustybrick
    Yesterday at 4:51 AM
    In some European regions, Google, likely because of the DMA laws, has to show review aggregated ratings from third-party sites. How does Google know which sites to take those reviews from? You would think Google has a trusted list of sites it would pick from but John Mueller of Google said, "These things tend to be algorithmic."

    Google Search Generative AI For People Also Search For

    rustybrick
    by rustybrick
    Yesterday at 4:41 AM
    Google is testing using its generative AI, Gemini, for the "people also search for" section within Google Search. I mean, Google is testing AI all over search, so I guess it makes sense for Google to use it here too.

    Bing Ads - See More Links (Sitelinks)

    rustybrick
    by rustybrick
    Yesterday at 4:31 AM
    Microsoft is testing a new ad format where you can click "see more links" to show even more sitelinks on the search ads shown in the Bing search results. These are powered by Microsoft Advertising and seem to load even more links below the links already displayed in the search ad, in the search results.

    Google Search Tests Sitelinks Carousels On Desktop

    rustybrick
    by rustybrick
    Yesterday at 4:21 AM
    Google is testing the sitelinks carousel on the desktop search results interface. We saw this on the mobile results in December 2023 and all the way back in 2017 but now Google is testing them on desktop search.