Industry News

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Just because you buy a generic domain...

Google's John Mueller responded to a question on why a company is not ranking for its new brand name, saying, "Just because you call your company something doesn't mean it'll show up on top in search like that."

Google Analytics now supports Customer Match from Google Ads. Audiences exported to Google Ads will now also include your first-party consented, hashed customer data, and your tag-based user identifiers, Carly Boddy from Google wrote on Bluesky.

Google is testing a new video format for some YouTube videos that provide "easy to digest" summaries of YouTube videos based on the users queries. This is a pilot that is rolling out to some searchers over the past week or so and gives you a new user interface showing you quick takes and key takeaways from those videos.

Google seems to be testing underlining the title, link and domain in the search result snippet when you hover your mouse cursor over the snippet. Generally, Google will just highlight the title link, the blue link, under the URL but here Google is underlining all of it.

Google's Gemini is testing a new format for showing sources and links, a format that gives publishers and content sources more visibility in its AI answer engine. Google Gemini's AI search results may soon show sources much more clearly, wrote Android Police.

Here is a recap of what happened in the search forums today...

Today marks the 21st year anniversary of when I started this site, the Search Engine Roundtable. I was 23 years old when I started this site, compiling what the search community and search industry was talking about and...

Here is the big Google Webmaster report for the past month, including the launch of the Google November 2024 core update that has ventured into December, passing Thanksgiving and Black Friday...

Google Chrome has a way to see site engagement metrics for your personal browser usage across the sites you visit. It shows the origin URL, base score, bonus score and then total score.